The Beatings Will Occur

The Beatings Will Occur – Vintage Drill Sergeant Tee

Dark humor meets classic military grit.
This vintage-inspired tee features a retro drill sergeant grinning with baton in hand beneath the bold line:

“THE BEATINGS WILL OCCUR UNTIL MORALE IMPROVES.”

Designed in the style of WWII propaganda posters, it’s the perfect mix of sarcasm and service-life truth. Built for veterans, service members, and anyone who’s survived morale-killing briefings, mandatory fun, or the chain of command.

Wear it with pride. Or at least until morale improves.

Product details:
• 100% cotton
• Sport Grey is 90% cotton, 10% polyester
• Ash Grey is 99% cotton, 1% polyester
• Heather colors are 50% cotton, 50% polyester
• Fabric weight: 5.0–5.3 oz/yd² (170-180 g/m²)
• Open-end yarn
• Tubular fabric
• Taped neck and shoulders
• Double seam at sleeves and bottom hem
• Blank product sourced from Honduras, Nicaragua, Haiti, Dominican Republic, Bangladesh, Mexico

This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!